Rajasthan Tourism 2025: Royal Stories Come Alive at One Travel Alliance Expo
There are very few places in the world where the past feels alive in every street corner — Rajasthan is one of them. Walk through Jaipur’s pink lanes, float on Udaipur’s shimmering lakes, climb the golden dunes of Jaisalmer, or get lost in Jodhpur’s blue alleys — everywhere you look, Rajasthan tells you a story.
And this year, those stories are traveling beyond the forts and festivals — straight into the One Travel Alliance Expo 2025, where Rajasthan Tourism is ready to showcase the best of the state in a brand-new way.
Rajasthan in 2025: Bigger, Busier, and Smarter
Tourism here is booming like never before. In the first three months of 2025 alone, more than 52 million visitors set foot in Rajasthan, including nearly eight lakh international travellers from the US, UK, and France.
To keep up with this love, the state has announced ₹5,000 crore worth of tourism projects. Think: restoring the painted havelis of Shekhawati, turning 1,000 villages into travel-ready hubs, and promoting Rajasthan as India’s new concert tourism hotspot.
Add to that the fact that Rajasthan clocked over ₹6,000 crore in online bookings last year — and you know the royal state is reinventing itself for the modern traveller.
Why the OTA Expo Matters for Travellers?
The One Travel Alliance Expo is not your typical exhibition. It’s a place where travellers meet tourism boards, discover hidden gems, and plan smarter journeys.
At the Rajasthan Tourism showcase, you’ll find:
- Ready-to-go travel packages— heritage trails, desert adventures, lake tours, and tiger safaris.
- Festival calendars— Pushkar Fair, Jaipur Literature Festival, Desert Festival — all in one place, so you can time your trip around the buzz.
- Insider access— experts who know the palaces, forts, and offbeat spots beyond the brochures.
- Eco-friendly options— from village stays to rural homestays that give back to communities.
And here’s the bonus: the OTA Expo 2025 arrives just before the festive and wedding season, the time when everyone is planning trips and family gatherings. With the GST Council’s latest move to cut taxes on hotels and air travel (effective September 22, 2025), Rajasthan trips are about to become lighter on the pocket too.
Why You Shouldn’t Miss It
Normally, planning a Rajasthan trip means juggling dozens of tabs — where to stay, what to see, which festival to catch, and how to fit it all in. At the OTA Expo, it all comes together under one roof.
Instead of researching for weeks, you can spend a single afternoon exploring Rajasthan Tourism’s pavilion and walk out with a complete plan — palace stays, festival tickets, safari slots, and maybe even a camel ride into the sunset.
Your Royal Invitation
Rajasthan has always been unforgettable. The forts, the music, the food, the people — they stay with you long after you’ve packed your bags. But in 2025, the state is offering something extra: a seamless way to plan and enjoy it.
At the One Travel Alliance Expo, you don’t just plan a trip — you unlock a royal journey waiting to be lived.
So, see you at the Expo. See you in Rajasthan.
